Digital marketing has evolved significantly since its birth more than two decades ago, and what worked a few years back might not work anymore. The new year is the perfect time to assess your digital marketing efforts, and make sure you’re using the most up to date methods to get the best results possible. Here […]
Email Marketing
Your Digital Sales Funnel – A multipronged approach to be able to compete online
Most of us know what a sales funnel is. It’s basically all of the marketing that is done to bring customers to you, so you can sell them your goods and services. What I’m going to talk about here is the digital piece of that sales funnel. What does it take to get your Website […]
Problem Solving the Visitivity Way
So often we sit down with potential clients and we hear the same complaints over and over again. One of the complaints business owners often have is that they feel like a Website is a necessary budget item, but they don’t actually value having a Website at all. We are constantly told, “I have a […]
Digital Marketing Plan… Part 2
In our last blog post we talked about two ways to make your Website more relevant through some basic digital marketing, and by that we really mean organic guerilla digital marketing. That’s a lot of words right there, so let’s look at what we mean by that. When we talk about “organic guerilla marketing” we’re […]
Elementary Local SEO guidance
The primary source of internet traffic for the majority of smaller business will be local. Therefore, if these businesses want to thrive it’s important for them to optimise their internet output for the local market: in other words they need to apply some basic local seo principles to their websites to compete with the other […]
Images are crucial to local search success
Local search and local seo are important considerations for all businesses no matter what the size. It’s widely acknowledged that businesses need to establish a strong local marketing strategy, particularly when times are tough: thinking big and targeting the national market is all well and good, but most business success is built on firm local […]
