In his book, Descartes Error, Antonio Damasio, professor of neuroscience at the University of Southern California, argues that emotion is a necessary ingredient to almost all decisions. When we are confronted with a decision, emotions from previous, related experiences affix values to the options we are considering. These emotions create preferences, which lead to our […]
Visionary Ideas
Local search: It’s all about mobile
More and more, people are searching for local options on mobile devices — and columnist Jacob Baadsgaard points out that if your business isn’t showing up for those searches, you’re likely missing out. Jacob Baadsgaard on February 2, 2017 (Article as seen on Search Engine Land) Optimizing for local search is important, but if you […]
127 Facts You Probably Didn’t Know About The Video Marketing
As provided for by Website Builder.org.uk Link: https://websitebuilder.org.uk/blog/127-facts-you-probably-didnt-know-about-the-video-marketing/
8 Ways Technology Is Improving Your Health
REPOSTED WITH PERMISSION FROM Positive HealthWellness (https://www.positivehealthwellness.com/fitness/8-ways-technology-improving-health/) BY KAREN REED WEDNESDAY, FEBRUARY 22, 2017 We hear all the time about how technology is bad for us. Since the introduction of computers, we spend more time sitting at a desk than moving around at work. We have created this sedentary lifestyle that is causing havoc in our […]
Problem Solving the Visitivity Way
So often we sit down with potential clients and we hear the same complaints over and over again. One of the complaints business owners often have is that they feel like a Website is a necessary budget item, but they don’t actually value having a Website at all. We are constantly told, “I have a […]
Website Horrors…How To Avoid the Pitfalls
So your hosting service sent you an email and you missed it and you find out the following month your site is no longer online! You can’t get in touch with your web person, the hosting service tells you they can only talk with the person on the account which is your web person and you […]
6 Reasons Why You Should Have Video On Your Business site
If you’re a small business owner, you’ve likely heard the motto “content is king” to describe the importance of content marketing. And while written content is effective for many audiences, visual marketing is an even more powerful tool to increase interactions and actions. Forrester Research takes the phrase “a picture is worth a thousand words” […]
Digital Marketing Plan… Part 2
In our last blog post we talked about two ways to make your Website more relevant through some basic digital marketing, and by that we really mean organic guerilla digital marketing. That’s a lot of words right there, so let’s look at what we mean by that. When we talk about “organic guerilla marketing” we’re […]
Why you need a Digital Marketing Plan
You are all excited! You just had a gorgeous new website built and you can’t wait until people start finding that website and contacting you for business. Three months later and nobody has contacted you or mentioned your website at all during sales calls and you’re wondering if something’s wrong with the site. You Google […]
Google’s AMP: A Marketer’s Guide to Accelerated Mobile Pages
Written by Sophia Bernazzani | @soph_bern Did you know that, on average, smartphone users touch their phones 2,617 times each day? According to the survey conducted by dscout in the spring of 2016, smartphone users also spend an average of 145 daily minutes on their mobile phones. In other words, we’re leaning on our mobile […]
